Material+ (Formerly LRWGroup) Visual ID Rebrand 03.2020
After acquiring 10 agencies in just a few years, LRW Group tapped co:collective to join the portfolio under a new unifying Quest, architect their offering, name the new company, and develop its visual identity.

We developed a brand book that included a manifesto, logo guidelines, language guidelines, tagline, color palette, graphic elements, presentation template, and some company swag.
Client: LRW
Agency: co:collective
CD: Courtney Bowditch
CW: Charlie Glassman
Role: Designer

























Mark